Are you interested in discovering how entrepreneurship and sport intersect?
Are you curious about the concrete ways entrepreneurship shapes today’s sports sector?
If so, this programme is for you!
The BIP Students Awareness Week – Exploring the Entrepreneurship & Sport Connection offers students a unique opportunity to immerse themselves in the dynamic relationship between sport, innovation, and entrepreneurship. Through interactive workshops, hands-on activities, inspiring speakers, and visits to local business ecosystems, you will gain a fresh, practical perspective on how these two worlds influence each other.
Why Join?
Entrepreneurship is a driving force behind today’s sport sector; shaping performance analytics, equipment design, management strategies, and athlete experience. At the same time, sport provides practical examples of teamwork, problem-solving, and decision-making that are highly relevant to entrepreneurship.
This BIP week is designed to help students and academic staff:
- Discover entrepreneurship in a concrete, engaging way
- Meet entrepreneurs and professionals transforming the sport industry
- Connect academic learning with real-life examples
- Engage in fun, collaborative activities rooted in sport and innovation
Whether you are passionate about business, fascinated by sport, or simply eager to explore new ideas, this programme will broaden your horizons and spark new inspiration.
Program Highlights
Who is it for?
European students and teachers interested in entrepreneurship, sport sciences, innovation, business development, or simply curious about how these fields connect.
What to Expect?
On-site Awareness Week – 30 March to 3 April
Online Sessions
Featuring:
- An introduction to entrepreneurship and sport at the University of Rouen Normandy
- Improvisation-based creative session inspired by entrepreneurial challenges
- Visits to key organisations in the local ecosystem, notably the startup incubator Normandie Incubation
- Guest speakers including:
- An innovative sports-equipment entrepreneur
- A Sports-tech startup founder
- Practical workshops exploring entrepreneurial spirit and innovation
- A guided cultural tour of historic Rouen
A full detailed schedule is already available in the draft programme subject to modification.
Discover the Host University & City
Located in the beautiful region of Normandy, the University of Rouen Normandy supports innovation and student engagement through a wide range of academic, cultural, and sport-related opportunities.
Rouen is a vibrant, welcoming city, rich in heritage and known for its dynamic student life. Its historic center, cultural scene, and sports infrastructure offer the perfect setting for a week of learning, exploration, and international exchange.
What’s Included?
- A full week of workshops, talks, and interactive activities
- Cultural and campus visits
- Meetings with entrepreneurs
- Participation in sport-related activities
- All lunches and a farewell meal
- Local transportation during activities
Important: Please wait for confirmation from the organizing team before booking travel and accommodation.
Join us for an exciting and inspiring week, and explore how entrepreneurship and sport shape each other to build the innovations of tomorrow!
